How to build a personal brand that delivers real results?
Building your personal brand, but your communication doesn't reflect the real value of your work? This workshop will show you how to build authority consciously, stand out from the noise and talk about yourself in a way that builds trust - without artificial self-promotion.
15 people
What story do you tell about yourself at work?
This training helps you answer one key question: what story do you tell about yourself every day at work and in digital communication, even when you don't say anything directly?
- 01
Trust and authority
A professional brand is not self-promotion. It is a conscious set of decisions, behaviours and messages.
- 02
Less noise
You bring order to communication chaos and learn to stand out from the information noise.
- 03
A consistent message
You build a message based on ideas, not on random actions.
Who will benefit most?
- 01Team leaders who want to consciously build authority based on trust rather than on their position
- 02Managers who work with different teams and stakeholders
- 03Specialists and experts with strong competences who feel their communication doesn't always reflect the real value of their work
- 04People working in hybrid and remote environments, where first impressions and "digital body language" are crucial
- 05People who want to put their professional image in order and stop communicating at random
What do participants take away from the workshop?
- 01They know which associations they want to be linked with and how to reinforce them consistently
- 02They can communicate their value clearly without feeling they are self-promoting
- 03They better understand how their words, behaviours and decisions affect how others see them
- 04They gain more consistency between what they say and how they act
- 05They build trust more effectively within teams and with clients
- 06They reduce communication chaos and recurring misunderstandings
- 07They leave with practical takeaways and exercises ready to apply the very next day
Three stages: from diagnosis to practice
The session is run as a workshop: each participant optimises their LinkedIn profile live during the workshop.
How you communicate your brand today
You check what image of yourself you build today: in conversations, e-mails and meetings.
- 01What story do you tell about yourself at work?
- 02Why everyone communicates a professional brand, even if they don't do it consciously
- 03First impressions and their impact on relationships with your team and clients
- 04Authenticity and professionalism in verbal and non-verbal communication
- 05Digital body language in e-mails, written communication and online meetings
- 06Why communication becomes random without a clearly defined goal
How to build your reputation consciously
You set your goal, positioning and differentiators, and turn them into consistent, everyday communication.
- 01How to define the outcome you want from your reputation and communication (Brand Journey Framework)
- 02Which associations you reinforce every day, often unconsciously
- 03Positioning in your professional environment and standing out from the noise
- 04Beliefs as the foundation of communication and a consistent voice
- 05The economy of ideas and the importance of clear narratives
- 06Differentiators in a saturated work environment
- 07Behaviour patterns that build or weaken trust
- 08How every project, decision and working style affects your reputation
Working on your LinkedIn profile
A workshop, not a lecture. What we talk about, you apply straight away.
- 01Each participant works on their own LinkedIn profile and optimises it live during the workshop
- 02You turn the conclusions from the diagnosis and strategy into concrete changes in your communication
- 03You leave with practical takeaways and exercises ready to apply the very next day
companies have trusted SUUR
Good brands. Good collaboration.
Start consciously building a personal brand that delivers real results
What people say about working with Adrianna and SUUR
"This week I had the chance to take part in a very inspiring workshop on building a personal brand on LinkedIn, run by Adrianna Wardzała, and I would really like to share it with you 🙂
For me it was not only a solid source of knowledge but, above all, huge motivation to consciously build my image online.
Remember, LinkedIn is more than an online CV 😉 LinkedIn is a space for sharing knowledge, building relationships and strengthening your position in the industry. And a personal brand? It is not something you "just have" - it is something you build consciously, step by step.
Thanks to this training I gained a new perspective on:
✓ How to show my value authentically, rather than just "being present" on LinkedIn?
✓ How to create engaging content that builds a community around my brand?
✓ How to increase my visibility so that interesting collaboration offers come to me?
Huge thanks to Adrianna Wardzała for the concrete tips - and to SHOP DENT for making it possible for me to attend. I recommend this workshop to all of you!"
"Extraordinary people,
an exceptional atmosphere
and most importantly: concrete, professional, practical and in many ways unique knowledge from the trainer, Adrianna Wardzała.
Thank you, and I can't wait for the next time."
"Adrianna, it looks like we are the lucky ones, because we got to experience your little content "obsession". It was great. Pity it was only a one-day workshop.
Warm regards, and I promise to like and comment on your posts. After all, it's a pure pleasure."
"Do you sometimes (or quite often) feel that you keep sitting over something and... nothing... a blank, you sort of want something, you sort of have something, and it's one big nothing? Well, how to put it, Ada turned that nothing into something that resonates with me, is based on my values and is everything I had been thinking about for a year... all during a one-hour meeting. Magic Touch!"
"I worked with Adrianna on creating my LinkedIn profile. As a beginner on the platform, I asked her to help me set up a professional account, but I also wanted to keep my profile authentic by taking an active part in the project, and to learn as much as possible about the key aspects of building a personal brand on social media.
Ada approached the project very professionally. She was always punctual, open and knowledgeable, and perfectly prepared for our meetings, so the work went smoothly and the outcome delivered the expected results 🙂
Adrianna is approachable, has great personal culture, vast knowledge and experience, and working with her turned out to be support of the highest level. I highly recommend her! :)"
Frequently asked questions
How long is the workshop and what are the hours?
On-site 9:00-16:00, with a one-hour lunch break. Online 10:00-16:00.
Is the workshop held online or on-site?
We run it in both formats. Let us know your preferred format in the form below.
How many people from my team can take part?
Groups of up to 5, up to 10 or up to 15 people. The price depends on the group size and the format.
How much does the training cost and what does the price depend on?
The price depends on the format and the group size. Send us a request using the form below and we will prepare a quote for your team.
Can I pay for the training in instalments?
Payment terms are agreed individually for each company order.
Is it a lecture or a practical workshop on my LinkedIn profile?
A workshop. Each participant works on their own LinkedIn profile and optimises it live during the session.
Who runs the training and what is her experience?
Adrianna Wardzała, a B2B marketing expert and owner of the SUUR Marketing agency. She trains leaders in personal branding, LinkedIn and effective communication.
How do I order a training for my company, a larger team or on a different date?
Write to us using the form below. Tell us the number of people and your preferred format.
Let's organise a workshop for your team
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We run in-house training for groups from 2 people.